Input Field Wrapper There are some places you are not able to use WP’s native shortcodes. One example is when you use HTML in WYSWYG editor. If you directly copy paste the HTML below in your WP editor, you will see that the shortcode breaks. In order to prevent this, we recommend using the following shortcode wrappers. UTM Parameters (Last Touch) [utm_campaign_i][/utm_campaign_i] [utm_source_i][/utm_source_i] [utm_term_i][/utm_term_i] [utm_medium_i][/utm_medium_i] [utm_content_i][/utm_content_i] [gclid_i][/gclid_i] UTM Parameters (First Touch) [first_utm_campaign_i][/first_utm_campaign_i] [first_utm_source_i][/first_utm_source_i] [first_utm_term_i][/utm_termfirst_utm_term_i_i] [first_utm_medium_i][/first_utm_medium_i] [first_utm_content_i][/first_utm_content_i] Facebook Ads Related Parameters Facebook Ads Dynamic Parameters [ad_id_i][/ad_id_i] [adset_id_i][/adset_id_i] [ad_name_i][/ad_name_i] [adset_name_i][/adset_name_i] [placement_i][/placement_i] //many more... Google Ads Related Parameters Google Ads ValueTrack Parameters [campaignid_i][/campaignid_i] [adgroupid_i][/adgroupid_i] [keyword_i][/keyword_i] [placement_i][/placement_i] //many more... Other HandL UTM Grabber Parameters [handl_original_ref_i][/handl_original_ref_i] [handl_landing_page_i][/handl_landing_page_i] [handl_ip_i][/handl_ip_i] [handl_ref_i][/handl_ref_i] [handl_url_i][/handl_url_i] [organic_source_i][/organic_source_i] [organic_source_str_i][/organic_source_str_i] [gaclientid_i][/gaclientid_i] [user_agent_i][/user_agent_i] You get the gist by now, you can add ANY custom parameter you defined in the settings [user_i][/user_i] [email_i][/email_i] [affid][/affid] [cid][/cid] To append all the UTMs to your link, you can use handl_all [handl_all_i][/handl_all_i] You can safely use the shortcode wrappers in your HTML content without worrying about breaking the code.