# Close CRM UTM Tracking Integration

Track UTM parameters and campaign attribution with Close CRM UTM Tracking Integration and HandL UTM Grabber on WordPress.

# Track UTMs in Close CRM from WordPress

## UTM attribution overview

HandL UTM Grabber stores campaign data in the browser. This guide shows how to get that data into Close CRM UTM Tracking Integration using hidden fields on your WordPress forms.

### Close CRM UTM Tracking Integration and UTMs

Close leads benefit from automatic source fields instead of manual entry.

### Steps

1. Custom lead fields in Close
2. Zapier/n8n from WP form with UTMs

### Prefill hidden fields

UTM Grabber fills inputs whose `name` matches a tracked parameter. Field names must line up exactly. List of params: [Native WP Shortcodes](https://docs.utmgrabber.com/books/102-getting-started-for-handl-utm-grabber-v3/page/native-wp-shortcodes).

```
<script>
jQuery(document).ready(function() {
    if (typeof handl_utm === 'undefined') return;
    handl_utm_all_params.forEach(function(param) {
        var val = handl_utm[param] || (typeof Cookies !== 'undefined' ? Cookies.get(param) : '');
        if (val) jQuery('input[name="' + param + '"]').val(val).change();
    });
});
</script>
```

No shortcode setup? See [Hassle Free Implementation](https://docs.utmgrabber.com/books/102-getting-started-for-handl-utm-grabber-v3/page/hassle-free-implementation-no-shortcode).

Need every click ID in your CRM? Jump to [Send Close CRM UTMs via Webhook](https://docs.utmgrabber.com/books/close-crm-integration/page/end-lose-s-via-ebhook).

# Send Close CRM UTMs via Webhook

## UTM attribution overview

This walkthrough covers sending full UTM Grabber data from Close CRM UTM Tracking Integration to Zapier, Make, or your own webhook. Handy when you need gclid, fbclid, first-touch fields, or custom params alongside the lead or order.

Start with the [main Close CRM UTM Tracking Integration setup guide](https://docs.utmgrabber.com/books/close-crm-integration/page/rack-s-in-lose-from-ord-ress) if you have not wired hidden fields or checkout links yet.

### When a webhook makes sense

Native fields in Close CRM UTM Tracking Integration often stop at basic UTMs. A webhook lets you push everything UTM Grabber stores without trimming values or losing click IDs.

### Thank-you page script

Paste this on your confirmation page. Swap in your Zapier or Make hook URL.

```
<script>
var qvars = {};
window.location.href.replace(/[?&]+([^=&]+)=([^&]*)/gi, function(m, key, value) {
    qvars[key] = decodeURIComponent(value.replace(/\+/g, ' '));
});
qvars = Object.assign({}, (typeof handl_utm !== 'undefined' ? handl_utm : {}), qvars);
setTimeout(function() {
    var data = new URLSearchParams(qvars).toString();
    var xmlHttp = new XMLHttpRequest();
    xmlHttp.open('GET', 'https://hooks.zapier.com/hooks/catch/YOUR_ID/YOUR_KEY/?' + data, true);
    xmlHttp.send(null);
}, 1000);
</script>
```

Full pattern explained in [Triggering Zapier on Thank you Page](https://docs.utmgrabber.com/books/zapier-integration/page/triggering-zapier-on-thank-you-page).

### Quick Zapier / Make checklist

1. Create a Catch Hook trigger and copy the URL
2. Run a test conversion with UTMs in the landing URL
3. Confirm gclid, utm\_source, and email (if present) show up in the payload
4. Map fields into your CRM or spreadsheet

Parameter reference: [Native WP Shortcodes](https://docs.utmgrabber.com/books/102-getting-started-for-handl-utm-grabber-v3/page/native-wp-shortcodes).

Make users: see [Make Integromat integration](https://docs.utmgrabber.com/books/integromat-integration).