# Track UTMs on Leadpages

## UTM attribution overview

Leadpages UTM Tracking Integration only records UTMs that land on the checkout URL at purchase time. UTM Grabber keeps them in cookies on your site. This page explains how to pass that data through before the customer pays.

### What to expect

Leadpages landing URLs accept standard UTMs. Persist them with UTM Grabber on your WordPress site and pass through on outbound links.

### Steps

1. Track on WP with UTM Grabber
2. Append params to Leadpages links via utm-out
3. Add hidden fields on Leadpages forms matching handl\_utm keys

### Append UTMs with utm-out

```
<a href="https://your-checkout-url.example/product" class="utm-out">Buy now</a>
```

UTM Grabber rewrites the link with cookie values. Details: [utm-out class guide](https://docs.utmgrabber.com/books/102-getting-started-for-handl-utm-grabber-v3/page/appending-utms-to-the-buttons-using-class-name-attributes-selectively).

For webhook-based attribution after purchase, see [Send Leadpages UTMs via Webhook](https://docs.utmgrabber.com/books/leadpages-integration/page/end-eadpages-s-via-ebhook).