# Simply Schedule Appointments UTM Tracking Integration

Track UTM parameters and campaign attribution with Simply Schedule Appointments UTM Tracking Integration and HandL UTM Grabber on WordPress.

# Track UTMs in Simply Schedule Appointments

## UTM attribution overview

Booking pages are a common leak in attribution. Simply Schedule Appointments UTM Tracking Integration needs UTMs on the booking URL when the appointment is confirmed. UTM Grabber already captured them on your WordPress site. Here is how to carry them over.

SSA supports custom fields on booking forms. Map UTM Grabber params into those fields.

### Steps

1. Configure SSA custom booking fields
2. Match names to UTM Grabber cookies

Add `utm-out` to any button or link that opens your Simply Schedule Appointments UTM Tracking Integration scheduler. [utm-out class guide](https://docs.utmgrabber.com/books/102-getting-started-for-handl-utm-grabber-v3/page/appending-utms-to-the-buttons-using-class-name-attributes-selectively).

For a thank-you page webhook flow, read [Send SSA UTMs via Webhook](https://docs.utmgrabber.com/books/simply-schedule-appointments-integration/page/end-s-via-ebhook).

# Send SSA UTMs via Webhook

## UTM attribution overview

This walkthrough covers sending full UTM Grabber data from Simply Schedule Appointments UTM Tracking Integration to Zapier, Make, or your own webhook. Handy when you need gclid, fbclid, first-touch fields, or custom params alongside the lead or order.

Start with the [main Simply Schedule Appointments UTM Tracking Integration setup guide](https://docs.utmgrabber.com/books/simply-schedule-appointments-integration/page/rack-s-in-imply-chedule-ppointments) if you have not wired hidden fields or checkout links yet.

### When a webhook makes sense

Native fields in Simply Schedule Appointments UTM Tracking Integration often stop at basic UTMs. A webhook lets you push everything UTM Grabber stores without trimming values or losing click IDs.

### Thank-you page script

Paste this on your confirmation page. Swap in your Zapier or Make hook URL.

```
<script>
var qvars = {};
window.location.href.replace(/[?&]+([^=&]+)=([^&]*)/gi, function(m, key, value) {
    qvars[key] = decodeURIComponent(value.replace(/\+/g, ' '));
});
qvars = Object.assign({}, (typeof handl_utm !== 'undefined' ? handl_utm : {}), qvars);
setTimeout(function() {
    var data = new URLSearchParams(qvars).toString();
    var xmlHttp = new XMLHttpRequest();
    xmlHttp.open('GET', 'https://hooks.zapier.com/hooks/catch/YOUR_ID/YOUR_KEY/?' + data, true);
    xmlHttp.send(null);
}, 1000);
</script>
```

Full pattern explained in [Triggering Zapier on Thank you Page](https://docs.utmgrabber.com/books/zapier-integration/page/triggering-zapier-on-thank-you-page).

### Quick Zapier / Make checklist

1. Create a Catch Hook trigger and copy the URL
2. Run a test conversion with UTMs in the landing URL
3. Confirm gclid, utm\_source, and email (if present) show up in the payload
4. Map fields into your CRM or spreadsheet

Parameter reference: [Native WP Shortcodes](https://docs.utmgrabber.com/books/102-getting-started-for-handl-utm-grabber-v3/page/native-wp-shortcodes).

Make users: see [Make Integromat integration](https://docs.utmgrabber.com/books/integromat-integration).