How to add custom parameters?

Adding a Custom Parameter in HandL UTM Grabber

UTM attribution overview

This guide explains Adding a Custom Parameter in HandL UTM Grabber. It helps you capture UTM source, medium, campaign, term, content, click IDs, referrer, and landing page data and keep the marketing context needed for accurate reporting across forms, bookings, signups, and sales.

Overview

The Custom Parameters feature allows you to track additional URL parameters beyond the standard UTM parameters that HandL UTM Grabber tracks by default. This feature is particularly useful when you need to capture custom campaign parameters or third-party tracking parameters that aren't part of the standard UTM set.

Default Parameters

By default, HandL UTM Grabber tracks the following parameters here Native WP Shortcodes

Adding Custom Parameters

How to Access

Configuration

  1. Enter your custom parameter names one by one in the provided input fields
  2. Each parameter should be entered without any special characters
  3. Click "Save Changes" to store your custom parameters

Important Notes

All native UTM parameters (utm_source, utm_medium, etc.) and standard tracking parameters (fbclid, gclid) are already tracked by default Only add parameters that aren't already included in the default tracking Make sure to read the documentation before using this feature, as you may not need it for standard tracking scenarios

How It Works

When custom parameters are configured:

  1. The plugin will automatically look for these parameters in:
  1. The parameters are:

Usage Examples

Example URL with Custom Parameter

https://yourdomain.com/page?custom_param=value

Using Custom Parameters in Shortcodes

[custom_param]

Dynamic Content Example

[custom_param_i]Your custom parameter value is: %s[/custom_param_i]

Technical Details

Best Practices

  1. Only add parameters you specifically need to track
  2. Use descriptive parameter names
  3. Test parameters before deploying to production
  4. Regularly review and clean up unused parameters
  5. Consider GDPR implications when tracking custom parameters

Limitations

How to Add a fbclid as a custom parameter to track and collect? in HandL UTM Grabber

UTM attribution overview

This guide explains How to Add a fbclid as a custom parameter to track and collect? in HandL UTM Grabber. It helps you capture Facebook click IDs and conversion attribution data alongside standard UTM parameters and keep the marketing context needed for accurate reporting across forms, bookings, signups, and sales.

Video Tutorial

How to add a 'affid' as a custom parameter to track and collect? in HandL UTM Grabber

UTM attribution overview

This guide explains How to add a 'affid' as a custom parameter to track and collect? in HandL UTM Grabber. It helps you capture UTM source, medium, campaign, term, content, click IDs, referrer, and landing page data and keep the marketing context needed for accurate reporting across forms, bookings, signups, and sales.

Video Tutorial

please click right to the video below and open link in new tab

How to add a 'affid' as a custom parameter to track and collect?

Track and capture fbclid, _fbc and _fbp in HandL UTM Grabber

UTM attribution overview

This guide explains Track and capture fbclid, _fbc and _fbp in HandL UTM Grabber. It helps you capture Facebook click IDs and conversion attribution data alongside standard UTM parameters and keep the marketing context needed for accurate reporting across forms, bookings, signups, and sales.

Add fbclid, _fbc and _fbp as custom parameters under UTM menu

ad they will be tracked and captured just like any other UTM parameters. So easy... :)

Track and capture gclid, wbraid and gbraid in HandL UTM Grabber

UTM attribution overview

This guide explains Track and capture gclid, wbraid and gbraid in HandL UTM Grabber. It helps you capture UTM source, medium, campaign, term, content, click IDs, referrer, and landing page data and keep the marketing context needed for accurate reporting across forms, bookings, signups, and sales.

GCLID is already being tracked by default, so no action is required for that.

Add WBRAID and GBRAID as custom parameters under the UTM menu

Add these parameters, and they will be tracked and captured just like any other UTM parameters. It's that easy!