Track UTMs on Privy Popups
UTM attribution overview
Privy UTM Tracking Integration only records UTMs that land on the checkout URL at purchase time. UTM Grabber keeps them in cookies on your site. This page explains how to pass that data through before the customer pays.
What to expect
Privy campaigns on WordPress can use hidden fields filled by UTM Grabber.
Steps
Append UTMs with utm-out
<a href="https://your-checkout-url.example/product" class="utm-out">Buy now</a>UTM Grabber rewrites the link with cookie values. Details: utm-out class guide.
For webhook-based attribution after purchase, see Send Privy UTMs via Webhook.