Track UTMs on Systeme.io Funnels
UTM attribution overview
Systeme.io UTM Tracking Integration only records UTMs that land on the checkout URL at purchase time. UTM Grabber keeps them in cookies on your site. This page explains how to pass that data through before the customer pays.
What to expect
Systeme.io funnels need UTMs on the entry URL. Capture on WordPress and append to funnel links.
Steps
- utm-out on links into Systeme.io
- Hidden custom fields on opt-in pages where supported
Append UTMs with utm-out
<a href="https://your-checkout-url.example/product" class="utm-out">Buy now</a>
UTM Grabber rewrites the link with cookie values. Details: utm-out class guide.
For webhook-based attribution after purchase, see Send Systeme.io UTMs via Webhook.