Send NEX-Forms UTMs via Zapier or Webhook

UTM attribution overview

SendThis walkthrough covers sending full HandL UTM Grabber attributiondata from NEX-Forms UTM Tracking Integration to Zapier, Make, or anyyour webhook,own includingwebhook. clickHandy IDs,when you need gclid, fbclid, first-touch fields, andor custom parameters.params alongside the lead or order.

For the primary integration setup, see the main NEX-Forms UTM Tracking Integration guide.

When toa usewebhook webhooksmakes sense

Native

Usefields thisin whenNEX-Forms often stop at basic UTMs. A webhook lets you needpush to send alleverything UTM Grabber parametersstores towithout atrimming CRM, spreadsheet,values or adlosing platform.click That includes gclid, fbclid, msclkid, first-touch fields, and custom parameters that may not fit into native NEX-Forms UTM Tracking Integration fields.IDs.

Thank-you page webhook script

Paste

Onthis on your thank-youconfirmation page. Swap in your Zapier or confirmationMake page,hook merge URL parameters with handl_utm and POST/GET to your webhook:URL.

<script>
var qvars = {};
window.location.href.replace(/[?&]+([^=&]+)=([^&]*)/gi, function(m, key, value) {
    qvars[key] = decodeURIComponent(value.replace(/\+/g, ' '));
});
qvars = Object.assign({}, (typeof handl_utm !== 'undefined' ? handl_utm : {}), qvars);
setTimeout(function() {
    var data = new URLSearchParams(qvars).toString();
    var xmlHttp = new XMLHttpRequest();
    xmlHttp.open('GET', 'https://hooks.zapier.com/hooks/catch/YOUR_ID/YOUR_KEY/?' + data, true);
    xmlHttp.send(null);
}, 1000);
</script>

Full

Seepattern explained in Triggering Zapier on Thank you Page.

Quick for the full walkthrough.

Zapier / Make setupchecklist

1. Create a Catch Hook trigger inand Zapier or a Custom Webhook in Make
2. Pastecopy the webhook URL into the script above
3. SubmitRun a test conversion with UTMs in the landing URL
4. Confirm gclid, utm_source, and confirmemail all(if UTMpresent) fieldsshow arriveup in the payload
5. Map fields tointo your CRM, Google Sheets,CRM or reportingspreadsheet

Parameter tool

Full parameter list:reference: Native WP Shortcodes.

Make (Integromat)

Seesee Make Integromat UTM Tracking Integrationintegration for scenario setup details..